Tag: Harvard Business School
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Nation & World
HBS’s Teresa Amabile ‘tracks creativity in the wild’
If you were paid more money, would you produce more creative work? If that report languishing on your desk for months were suddenly due by the end of the week,…
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Nation & World
When problem-solving is a problem
If an ill-timed delivery left them short of linens, nurses observed by Harvard Business School doctoral student Anita Tucker found a way to borrow from another unit. Such initiative taking…
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Nation & World
For billion-dollar deals, risk allocation is key
Not too long ago, when dot-com fever was at its peak, observers of the business world oohed and aahed over venture capital transactions involving millions of dollars. From researcher Benjamin…
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Nation & World
Business professor works to unlock the mysteries of television viewing habits
Media consultants have spent years studying what convinces viewers to watch certain programs. While there are no purely empirical answers why certain programs are more popular than others, a new…
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Nation & World
Professor’s survey method opens ‘windows of consciousness’
Bringing together theories and tools from disciplines ranging from psychology to neuroscience, the Mind of the Market Laboratory at Harvard Business School attempts to define and qualify consumers’ and managers’…
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Nation & World
Digital communications will reshape the way businesses market goods
In a chapter of the forthcoming book Digital Marketing, Harvard Business School Professor John A. Deighton and coauthor Patrick Barwise of the London Business School identify three qualities that distinguish…
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Nation & World
Computers that are more than the sum of their parts
In the 1960s, a potentially serious drawback threatened further progress toward the computer age. As Harvard Business School Dean Kim Clark and his colleague, Professor Carliss Baldwin, wrote in their…