Tag: Taylor Swift
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Nation & World
So what exactly makes Taylor Swift so great?
Experts weigh in on pop superstar’s cultural and financial impact as her tours and albums continue to break records.
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Nation & World
Why do some bands rocket when others sputter out?
Don’t discount influence of serendipity in success of Beatles and other artists, Cass Sunstein says
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Nation & World
The case for blockbusters
Harvard Business School Professor Anita Elberse talks about how the entertainment industry is relentlessly pursuing success through what she calls a blockbuster strategy.