B-Schools All A-Twitter Over Social Media

Bloomberg

By Sommer Saadi

Tuesday, July 27, 2010

Harvard Business School (Harvard Full-Time MBA Profile) and Columbia University’s Graduate School of Business (Columbia Full-Time MBA Profile) have joined a growing list of business schools that are adding courses on social media to their MBA curricula, addressing the corporate demand for social-network-savvy employees. The two schools are among at least six that have added courses in the past year that allow students to learn about Internet marketing and social media strategy, according to course syllabi and faculty associated with the classes…

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